Head Scratchers

When you scratch your head at the wrong time, you look confused.

We brought this insight to life with a radio and print campaign for Head & Shoulders Itchy Scalp Care Shampoo. The print executions were made by hand with cut paper.

The "CEO" and "Date" radio executions were shortlisted at Cannes.

Head and Shoulders Surgeon Poster
Head and Shoulders Surgeon Poster
Head and Shoulders Surgeon Poster